About Us

PowerOptimal is built on proven South African electricity demand management technology, with a strong track record of successful installations over the past 7 years.

Our intellectual property and manufacturing are proudly South African. The technology inventor is part of our management team and brings over 40 years’ experience in light current electrical design and manufacturing.

PowerOptimal offers a range of distributed generation and demand management solutions that puts the power back in your hands.

PowerGuard® can reduce your peak power demand by up to 50%, and reduce your electricity bill by up to 20%.

Our ElonTM system combines our proven automated demand management technology with remote metering of solar PV (photovoltaic), dispatchable demand response and solar PV water heating. Using our proprietary direct current (DC) switching technology, water heating using solar PV is now cost-competitive with solar water heaters and heat pump systems.

We have a strong network of technology and energy service partners that offer a wide range of energy solutions, and we offer flexible financing options, including hire purchase and rental.

With our proven technology, track record of successful installations and experienced team we can help you save money and manage your electricity supply limitations whilst reducing your carbon footprint.

Lowest cost per kWh of water heating

Give us a call today, or request more information via email.

The Team

Dr. Sean Moolman
Co-founder and CEO

Sean has a PhD in Chemical Engineering, Management Advancement Programme from Wits Business School and is a Registered Technology Transfer Professional (RTTP). He has 19 years of experience in engineering, R&D, product development, management of R&D, IP management and technology commercialisation. Sean is passionate about making a difference through entrepreneurship, innovation, science advocacy and inspiring people.

Richard Fearon
Co-founder and Director

Richard is a successful entrepreneur that has been involved in more than 20 technology start-up and small businesses in various capacities. Richard is passionate about people, marketing and strategic communications, and how these expertise can be used effectively to underpin business development strategies.

Johan Theron
Director

Johan is a light current systems designer, inventor and developer of the PowerGuard® technology. He has over 40 years’ experience in light current systems. Johan has his own successful electronics design and manufacturing business, Crane Electronics CC.

Hannes Roets
Director

Hannes is an aircraft pilot and energy management expert. He is the founder and co-owner of Pendulum Energy (Pty) Ltd, a company specialising in energy efficiency and demand management, and has extensive experience in this domain. His passion is to assist business to make actual and permanent energy efficiency and conservation improvements that get the most out of energy usage and to stop the needless waste of power.

Prof. Ian Jandrell
Independent Director

Prof. Ian Jandrell is Dean: Faculty of Engineering and the Built Environment at Wits University. He is also a Personal Professor in the School of Electrical and Information Engineering at Wits, where he holds the CBI-electric Chair of Lightning. 

Ian holds directorships of: Crown Publications, Wits Enterprise, Innopro, Outreach Engineering NPC and the Eskom Expo for Young Scientists. Ian is a trustee of the Accenture Education Trust in South Africa.